Introducing the Basic Programmatic Course

The brand new Basic Programmatic Course opens the door to the world of programmatic and provides in-depth explanation of the terms, key players, and strategies used in this industry. This course aims to provide digital marketers with the skills to not only understand the programmatic industry but to become a strategic user of programmatic technology. We hope that this FREE course will welcome more advertisers to the programmatic space.

Enroll in the Basic Programmatic Course today to learn everything you need to get started in the programmatic space, including:
 

• The State of Programmatic - an overview of this advertising type, a deep dive on the ecosystem, types of programmatic ads, and the advantages of programmatic.
• Exploring Programmatic -  key industry terms, measurement terms, regulatory terms, and the programmatic process.
• Basic Media Strategy - the marketing funnel and associated strategies, a simple campaign checklist — we’ve also included a download in this course to help you in your future campaigns.
• The Future of Programmatic - a look at trends and future technology in the programmatic space

In the StackAdapt Academy, we have seen how the Advanced Programmatic Course has helped thousands of advertisers get certified, but we wanted to provide an additional launch pad into programmatic catered to those who are brand new to programmatic.

Enroll in the Basic or the Advanced Programmatic Course to get your certificate and badge today!

Thank you,
The StackAdapt Academy Team