Boo!
Though the spooky season feels far off, Halloween shoppers start preparing for the holiday as early as August. Fake cobwebs will be hung, pumpkins will be carved, and kids of all ages will inevitably want the costumes that are hardest to find. As a marketer, you have the opportunity to get ahead of the curve by discovering exactly what your target audience is planning this season.
We predict 60% more trick or treaters are headed to your doorstep in 2021 vs 2020 -- which means more shoppers searching for home decor, party supplies, candy, and costumes.
Whether your shopper is stocking up for a night in, a spooky celebration, or trick-or-treating with the kids, we’ve combined shopper data with consumer insights to deliver a comprehensive Halloween guide.
Download the 2021 Halloween Insights Guide. We promise all treats, no tricks!