The pandemic continues to fuel a new array of spending, viewing and listening habits, some of which will likely remain. People are still spending more time at home and TV consumption remains healthy and ads on TV are still more trusted than other platforms. But with the streaming revolution underway, there are new digital channels for reaching consumers at scale and in many cases, a new audience.
Join Nielsen’s Chris Quick and Peter Katsingris for a live webinar on April 15th from 2-2:30pm EDT to gain insight into:
- Where consumers are spending their time
- How and when they are thinking about spending their money
- Burgeoning brand opportunities and key growth categories to drive your business forward