Seven social media platforms—all in one place. Advertisers can plan with confidence, easily track performance, and report with agility across their digital advertising with Basis. Start seeing your paid social strategy holistically: https://ow.ly/mpjH50RrjFt
Basis Technologies
Advertising Services
Chicago, Illinois 46,985 followers
One Platform. All Your Digital Advertising.
About us
Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.
- Website
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http://www.basis.com
External link for Basis Technologies
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Chicago, Illinois
- Type
- Privately Held
Locations
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Primary
11 E Madison St
6th Floor
Chicago, Illinois 60602, US
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841 Broadway
6th Floor
New York City, New York 10003, US
Employees at Basis Technologies
Updates
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Non-political advertisers need to understand when (and how) political advertising will impact the landscape most intensely this year to effectively prepare for high inventory demand, localized inventory scarcity, and brand safety threats.
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Basis Technologies' Maria Mutter joins NetSuite this Wednesday and shares how they leverage it to have a holistic view of cash flow across different projects, gain real-time profitability insights, and more.
Join NetSuite next Wednesday to hear from our customer, Basis Technologies, on how VP, Controller, Maria Mutter, has leveraged NetSuite to gain visibility into projects, reconcile media buys, and control cash flow. ☁ 🖥 📊 📈 Maria Mutter Natalie E. C. Evans, MBA Rudy Rezvani Matthew Keys Taj Desai Brian Reardon Karly Paone Baum Bryan Bendo Taylor Randall Abby Krantz Hayley Brandser J Kyle Sweeney #adtech #advertising #advertisingsoftware #mediabuying #cashflow #ERP #netsuite #technology #reconcilation #projectbasedaccounting #accounting
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AI is a hot topic in marketing, but are advertisers really understanding what it is and how to effectively use it? Founder and CEO of Why of AI Alex Castrounis and AdTech Unfiltered host Noor Naseer break down the essentials of AI and how advertisers can maximize the emerging tech: https://ow.ly/ZfcJ50RErhb
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Thanks to our people, we’re proud to have earned Great Place To Work US Certification again for 2024. Our company culture is our top priority! https://ow.ly/q4ar50RvgN9
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The ad tech industry is undergoing its own renaissance. April Weeks discusses the importance of aligning media and creative strategies as advertisers shift into the cookieless future via MediaVillage.org: https://ow.ly/uZFT50RyK05
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After generative AI’s public debut in late 2022, AI regulations have been evolving rapidly across the world. Marketing leaders must stay updated on its appropriate usages and best practices to keep their brands safe while fostering consumer trust: https://ow.ly/YyGn50RyvGE
Everything We Know About Generative AI Regulation in 2024 - Basis Technologies
https://basis.com
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Now integrated with Pinterest's ad reporting, Basis pulls real-time ad delivery data from all major social advertising platforms, unifying your paid social reporting all in one place: https://ow.ly/nJuQ50Ryvcb
News: Basis Technologies Becomes the First Media Automation Platform to Integrate Pinterest Campaign Reporting - Basis Technologies
https://basis.com
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We're excited to announce Basis Technologies ranked #6 for the Best Places to Work for in NY 2024! We're on this list for the second year in a row. Check it out on Rochester Business Journal: https://ow.ly/mmQM50RvgA7
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We’re honored to be named as one of AdExchanger’s Top 50 Programmatic Power Players of 2024! Thank you to AdExchanger for the recognition. And thank you to our team for delivering raving fan service for our customers.
Introducing the 2024 Top 50 Programmatic Power Players! Meet the top agencies, tech providers, and strategic partners handpicked by the AdExchanger editorial team. View the list here: https://lnkd.in/eUgStSXZ