With Fullstory, all roads lead to conversions
The only way to see every step of the customer journey is with a Digital Experience Intelligence (DXI) platform that shows you where customers are losing their way—and how to get them back on track.
Trusted by thousands of teams
Next-gen journey mapping for building next-gen retail experiences
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Visualize the end-to-end shopper experience See your users’ journeys in real time with machine learning technology that automatically captures data and turns it into actionable insights.
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Transform the way you test and measure Watch recreated user sessions for quick access to actionable insights. Once you understand both the “what” and the “why” behind a customer data point, you can innovate faster.
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Expose hidden friction points in your shopping experience With automatically captured customer data, you uncover challenges and opportunities along the journey that you never even expected.
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Act on customer data captured by the industry’s most robust data engine Monitor KPIs and the impact of changes to user experience in just a few clicks.