Getting shoppers across the purchase finish line is a challenge for every online retailer out there. In fact, the average abandoned cart rate of 70% represents a 1 trillion dollar loss across ecommerce.
To get to the root of why this is happening, Bolt commissioned a survey that asked real shoppers why they tend to drop off during checkout. And as a result, developed a host of great tips retailers can do to increase their conversions.
In this report, you’ll get insights on what consumers have to say about:
- Their mindset at the point of purchase
- The #1 reason they don’t follow through with a purchase
- What they want to know before purchasing
- And more!