5 Welcome Series Email Strategies from the World’s Best Brands

First impressions are important. Besides the potential to make or break your brand in a matter of seconds, people love to read welcome emails.

But one message simply isn’t enough. Today, more than two-thirds of retail’s top performers say hello to new subscribers through an onboarding series instead of a single email. So, how can you make the most of this warmer welcome too?

Download the welcome email series guide to learn more about:

• The value of first impressions and welcome emails
• Early-stage customer engagement
• Onboarding email best practices
• How retailers are driving real-world welcome series results

Topics covered:

• Adjusting for customer acquisition changes
• Nurturing and growing customer relationships
• Increasing new subscriber loyalty and engagement
• Collecting and using first-party data
• Cross-channel promotion and selling
• Audience and subscriber segmentation
• A/B testing