Is your web performance hurting your marketing efforts?

Audit your website performance to ensure a smooth customer experience and maintain search ranking.

When your user's web experience is sluggish, your marketing efforts will suffer. Maximize your marketing ROI and optimize your web performance for Google’s new indexing process.

Understanding your Core Web Vitals is absolutely vital to maximizing the digital experiences and value you’re delivering to customers and prospects. Additionally, your search engine rankings are directly linked to your website performance including desktop, mobile or browser type. If you don’t know how FCP, LCP, user experience under load, server-side robustness or degradation types could be harming your rankings and Sitecore ROI, we can tell you exactly.

We test:

User limit of web applications
Client-side degradation and user experience under load
Time of day effect on performance
Server-side robustness and degradation
Capacity of data center pipeline under load
First input delay
Largest contentful print
Cumulative layout shift

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We provide you with actionable data

True, you could spend DIY time and scarce internal resources using commercial diagnostic tools that give you data and nothing else. Or you could opt for speed and domain expertise by choosing our load and performance testing service that does everything for you:

Generates benchmarks.
Diagnoses issues.
Includes detailed remediation recommendations.
Option to have EX Squared handle remediation for you.

Why choose EXSQ for core web vitals testing

We know DXP's. We know DXP's like you think we should know DXP's, and then we know them in five different ways that are probably new to you.

We also know how other components of your digital infrastructure contribute to the overall user experience, which is what Google ultimately wants to measure.

And there’s a ton to consider because we audit pages; content delivery, web apps; middle-tier, database and application servers; graphics rendering; browser behavior; browsers; devices; regions; data center pipelines and a lot more.

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Frequently Asked Questions

What are Core Web Vitals?

Google wants businesses to improve web page experience for visitors so they implemented new metrics in 2020 to represent webpage performance. The categories are:

Loading: Time for a page’s main content (an image, a video, or even a large block of text) to load. This is known as Largest Contentful Paint (LCP). In order for Google to assess your site as good, 75% of the content must load in less than 2.5 seconds.
Interactivity: Referred to as First Input Delay (FID), this is the time required for a page to become interactive. It measures the time between a user clicking into your site until they’re able to interact with something on the page.
Stability: Cumulative Layout Shift (CLS) monitors page content stability, looking for any unexpected layout shifts in the page’s visual content as it loads.

What type of pages do you test?

We test a combination of home page, static pages and dynamic pages.

Can’t we just add more servers to increase site speed?

Half of all web traffic is from mobile, however, conversion rates are much lower on mobile. This is likely due to performance issues. This isn’t a server problem. The solution isn’t necessarily more server power. Issues and choices such as software integrations, complex code and graphics can all affect performance.

How often should we test our Core Web Vitals?

We recommend testing your Core Web Vitals annually.

How long does your Core Web Vitals testing take?

Four weeks.

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