Attentive

Today marks the beginning of the next evolution of our AI marketing platform, as our team has been dedicated to developing next-generation solutions over the past 18 months. We're excited to introduce you to two new AI products: AI Journeys and AI Pro. These innovations help brands send hyper-personalized and two-way messages that drive maximum performance, by optimizing the audience, content, timing, and destination of each message. Now, businesses can create shopping experiences like never before. Our products have exceeded expectations, delivering incredible results for brands like Reebok, Brooks Brothers, and Forever 21. Hear more from our CEO below and join our waitlist to learn more: https://bit.ly/3TI17GQ

Thank you to everyone who joined us for the first stop of the Thread World Tour in New York this week! Missed it? No worries, here's a peek into what we covered: 🤓 We dove into SMS and email best practices at Attentive University 🔍 Our leadership team shared the latest in SMS, email, and AI innovations on our product roadmap 📈 We heard how Boston Proper leveraged multichannel journeys and other tools across Attentive email and SMS to achieve a 507x ROI 🤝 We explored how brands can leverage user-generated content to drive revenue and enhance customer loyalty through the Attentive x Bazaarvoice integration 🤖 Morning Brew helped us demystify AI, with a focus on what marketing leaders need to know about testing AI tools effectively 🧐 We're curious: Attendees, what was your favorite session? If you missed out in New York, you can join us in London and Los Angeles next! Learn more and register here: https://bit.ly/3WngFl4

So a customer just signed up to receive texts from your brand. Now what? 🤔 Keeping customers subscribed to your SMS program is equally important, if not more so, than getting them to opt into texts in the first place. Ready to learn top strategies for driving repeat purchases and engaging loyal customers? Join us on June 20th for a conversation with Maddie Nixon, Luna Grill's Digital Marketing Manager, and our friends at Punchh. Save your spot: https://bit.ly/3UE5XE3

Thank you Kyle Hagge for leading such an insightful conversation about AI's role in the marketing industry today (and tomorrow) to end the day at Thread New York. Drop some of the ways you're using AI in your day-to-day below in the comments 👀 And if you missed yesterday's panel, we've got good news. Morning Brew will be joining us June 20th at Thread Los Angeles to talk all things AI, and you can still register here: https://bit.ly/3QJRNjN

Today's the day! We're reporting LIVE from Thread NY ✨ We're discussing tangible personalization strategies specifically designed for mobile consumers, especially when it comes to SMS. We already know that this channel has exceptionally high engagement rates, but can you guess how long it takes consumers to open a text? 🤔

A customer's SMS inbox is a sacred space. It's also often the easiest and fastest way to reach them (how many of you are reading this on your phone right now?). So, how do you make sure you're protecting – and respecting – their privacy and SMS communication preferences? 🤔 Luckily, there are guidelines and steps we follow to ensure you're always checking all the compliance boxes ✅ Swipe 👉 to see some of the turnkey tools we offer for compliance when connecting with customers via SMS.

With Thread NY quickly approaching, we want to extend a huge thank you to our incredible partners, Bazaarvoice, Extole, and Simon Data for helping us bring these events to life. We hope you're all ready for a day filled with personalization and performance insights, opportunities to network with your peers and industry leaders, and important discussions around demystifying AI alongside our friends at Morning Brew. Haven't signed up to join us yet? Secure your spot now: https://bit.ly/3WngFl4

Who are we seeing in Chicago on May 21st? 🙋 Come hang out with us and our friends at Simon Data if you're in town! Whether you want to network with industry peers or enjoy a relaxing evening with some views, we'd love to see you there! 📍 Miru @ The St. Regis | Chicago, IL 🗓 May 21 | 7pm 💬 Interested? Reach out to your Attentive rep for details.

CALLING ALL BRAND SIDE MARKETERS: Morning Brew is teaming up with Attentive to moderate panels at the NYC and LA stops of their Thread World Tour. I'll be moderating a panel about AI x Marketing. May 15 is the NYC date and registration is FREE. Would love to see you there. There's all day programming to learn more details about the marketing ins and outs of personalization, email, and SMS from some of the best in the biz. Link in comments.

Customer satisfaction is at the core of everything we do. So we went to the source, and are delighted to welcome our 2024 Customer Advisory Board. We've brought together over 50 marketing leaders who, along with our leadership team, will help shape the future of Attentive. We're grateful to welcome this passionate group of leaders and Attentive advocates who share our mission of creating customer-first conversations. Together, we'll continue to innovate and introduce solutions that drive the highest level of performance on the channels that matter most. 🚀